Walk through the doors of Studiogascoigne’s studio and you’ll meet controlled mayhem. Half-finished models cover the shelves, cups-turned-decor on desks, sketches pinned without shame. Forget whiteboards and silence—this is a design thunderdome where only the boldest ideas live. Read more now on Studio Gascoigne
They refuse standard operating procedures. Today: Gothic calligraphy. Tomorrow: childproof furniture dynamics. It’s precision chaos. Inspiration is hoarded, not curated, recast into function. That chair you’re on? Could have evolved from architectural doodles.
Briefs don’t protect ideas here. Corporate branding may take a detour into punk aesthetics. “Compromise” never shows up. Hence, their body of work feels alien and alluring. Risk gets declined. And then, those who dared crave more—seeking that design edge.
Raw stuff turns into revelation. The trash heap becomes treasure. The offcuts someone else trashed? It’s becoming part of an installation. Sustainability isn’t preached—it’s practiced, powered by inquiry and reuse.
The physical and virtual co-rule. They’ll be hand-shaping with knives. The thread is physicality. Computers are tools, not crutches. Expect graphite trails and fingerprints.
They play together, not above each other. A textile designer may inspire a building. Midway through, the UX person rewrites the game. No egos survive the door.
Mistakes are shared, not buried. The broken shelving that gave way? Fixed on the wall as a reminder, engraved: “Lesson #287.” It’s risk worn proudly.
Presentations feel like performances. Tactile storytelling rules. Everything is meant to be handled. Jargon-free zone. They’ll make you feel, then explain. It’s disruptive—it works.
You can’t pigeonhole the portfolio. One project: raw brutalism. The common thread? Tactility. Blindfolded, you’d still recognize their work.
First-timers get thrown into the forge. The test? Reinvent the ordinary. Maybe a paperclip, maybe a stop sign. No limits—except the judgment afterward. Your critique is casual but ruthless. Flop or flourish. The strong? They evolve.
They don’t watch clocks—they watch sparks. Late nights happen often. Daylight walks and desk escapes. The law? Leave dull at the door. No exceptions.
Canine chaos keeps them human. Chomped models gain character. Stolen lunches lead to faster revisions. Every lab needs a little mess.
They move at the speed of bold. They take away vision, not just visuals. Is it dangerous? Absolutely. Do people love it? Eventually—and intensely.
Feel brave enough to dive in? Steel your gut. Your concepts will fall apart—then get rebuilt better. Expect to be stretched. Then the magic happens—this becomes your only way forward.